One of the key tenets of NewFoundry’s approach to visual identity design is the concept of elasticity. What we mean is that the final design of your visual identity will be flexible and adaptable enough to work well in any medium, and exploit the specific opportunities and limitations of each medium. Simply stated, no matter where you put your logo, it will be awesome.
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Today we’re celebrating a big event with client and inventor Mark Hildebrandt who partnered with NewFoundry to develop Grapperz. Not long ago, Mark headed into our studio armed with his rough sketch and a Big Idea: wouldn’t it be great to solve the universal problem of the modern device user? He was talking about earbuds.
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When Clark Hill began exploring the idea of expanding their business law practice they reached out to NewFoundry for strategic counsel. The result was the formation of E2: a tailored program specifically designed for emerging enterprises and entrepreneurs.READ MORE
The leading digital discovery solutions company was seeking to better capture their strategic positioning in the marketplace and needed a partner that could extend a revitalized brand voice across a wide range of touch points. READ MORE
Rich and Scott recently presented in a workshop titled, “Go Mobile or Go Home” for the Ann Arbor SPARK. The workshop delivered insights and fostered discussion on the critical importance of adopting mobile strategies for your business. READ MORE
The nation’s leading vanpool provider, VPSI Inc., set out to define their brand voice and build a consistent, seamless image across their network in support of their new “ride match” software. VPSI selected NewFoundry to spearhead this critical effort. READ MORE
NewFoundry helped Handstand Innovations and Compass Marketing with the global launch of Nectresse™, a new, 100% natural, zero calorie sweetener inspired by hand-picked monk fruit, with customized artwork for their in-store shopper marketing campaign.
NewFoundry helped Italian supermarket PAM roll out the latest innovation in shopper marketing: custom-printed antimicrobial checkstand belts. Read more about this new technology from Handstand Innovations.
